scoreboards for advertising

The sports scoreboard is a main point of focus for fans at every sporting event.
It allows them to keep up with developments in the game and lets them know what the current score is, and how much time is left in the match.
The fact that all of the fans in the stadium will be constantly watching this scoreboard makes it the perfect location for advertisements as well.
Since their eyes will be looking at the scoreboard throughout the game, it is easy to tempt them with products from various advertisers.