Scoreboard advertising has become a significant part of the sports world. Since the introduction of the LED’s, the sports industry has been able to evolve in multiple aspects. The LED has brought a new kind of attention to the scoreboard and has helped to bring in revenue for all sorts of organizations. With the advancements in light technology, more and more people are slowly beginning to transition over to the LED billboard and scoreboard advertising sector. Now more than ever sports fans are staring at the scoreboard and not just because it displays the time and score. Sports scoreboards are built specifically to attract the attention of spectators. It is because of this new attraction to the scoreboard that schools and sports teams should be aware of the dos and don’ts behind scoreboard advertising.
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Advertising Scoreboards: The Double Whammy
Everyone is familiar with advertising. People all over the world understand the importance behind being able to attract the attention of potential business through advertising. Without advertising, consumers would be unaware of the potential deals, sales, and new products offered by the multiple manufacturers throughout the world. Advertising is an age-old practice that has been going on for centuries. The developments in technology through the years have revolutionized the advertising industry. Advertisements are placed in radio shoes, television commercials, and on advertisement billboards across all across the highways of America. Through advertisements businesses have gone from ground zero to national, and small time business owners are able to attract the attention of the entire town. In early days we wouldn’t have been able to find anything we needed if it weren’t for advertisements. The world needs advertising.
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Advertisement Billboard: The Origin
As a military brat growing up I did a lot of traveling. I can still remember the long trips to different states halfway around the country. Of the many things I did and got to see and places I stopped, I can still remember clearly one thing that I saw everywhere I went. During all those hours of driving and staring out the window, billboards made the time spent sitting in the car more bearable. Billboards play a huge yet unnoticed part of our society. It can even be said that billboards have had a cultural impact on our society. Outdoor advertising has been a part of the American culture since the 1800’s.
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